The Nike Free HOLOCUBE Nike Free Nike was always an innovator, in advertisement as well as in sportswear. Recently the company launched a campaign for a super flexible athletic sneakers by using 3-D holographic ad displayed on special street signs ...

The Nike Glasses in action (Credit: Duke University) Researchers from Duke University conducted a study which showed that using a special eyewear can increase the user visual short-term memory retention for at least 24 hours. The study used a newly ...

Nike recently unveiled a new accessory for athletes: the Nike+ Sportband. The wristband collects information during running, jumping, or any other athletic activity, and analyzes the data either in real-time or later, on the user’s PC. The new device is ...